PR Strategy
When it comes to navigating challenging roadblocks under the scrutiny of the public eye, you deserve someone in your corner who has a record of proven public relations success.
With Norton Communication Strategies, you have a complete support system in place.
We dedicate our time to strategizing a success plan that suits your specific needs and find outside-the-box solutions that leverage our strong professional and peer networks in the government and media spaces.
We have worked at every level of government – municipal, state, and federal. We know how to navigate the organizations, the personalities, and the power structures to drown out your opposition and achieve the win.
PR Services
We build you a public-facing strategy and make your voice heard—with a strong showing of support. We assist with everything from long-term planning to short-term projects, assuring your brand and identity are consistent and strong.
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Telling your story to the right audience, clearly and convincingly.
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Strategy and content like scripts, email newsletters, and campaign literature.
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Communications strategy for candidates, advocacy campaigns, and ballot questions.
News Clips
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City Councilor Edwards wins Senate seat as 1st woman and 1st person of color to represent district
WBUR—"What I hope it does is it just assures that there's conversations about race, and I also think that it allows for us as a state, as a body in the Senate to speak with more certainty and authority when it comes to racial justice because we have more people of color in the body," Edwards said. "It's really hard to talk about us being in a racial awakening in the state and not having African-Americans in the room or Zoom, you know, to bring a perspective."
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A LaChapelle Mayoralty & a Mayors Presidency…or What Happens When Making Plans…
Western Massachusetts Politics & Insight—That 2017 race featured an old versus new resident vibe, with LaChapelle in the latter camp despite living here for years. She drew on her political contacts and later effected a campaign reboot. She won. ... Both big picture and nitty-gritty will be on LaChapelle’s agenda as the Mayors Association head. …
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In Race for Boston Mayor, Former Addicts Back Candidate With a Past
NY Times—The value of their support, he said, is personal, not political. “They give me the emotional strength to keep moving,” he said. ... Mr. Walsh does not usually raise the subject on the campaign trail but responds when asked about it, usually in terms of being grateful for second chances. ..
Reach out to us today.
Success is possible when you partner with a seasoned professional – give us a call today to get started.